New Data Center for NTB - Case Study

Summary: NTB (TBC) Saves Money while Increasing Floor Space and Efficiency

The Challenge 

After an initial assessment, NTB (TBC) decided to build a replacement data center.  While TBC knew they would use the architect and engineering firm with whom they’ve had a long standing relationship, they also wanted to take advantage of deeper expertise specific to data center design, construction and operations. TBC turned to Transitional Data Services.

The TDS Approach 

TDS helped define the data center requirements and assisted in the development of a ten-year roadmap for TBC.  The new facility was designed to support 150% of the current data center’s capacity, and is expected to meet TBC’s computing needs throughout the expected lifespan of the facility and installed infrastructure.

Transitional Data Services also represented TBC’s interests throughout the construction phase of the project with oversight, owners rep and peer review services.  TDS helped ensure that the new data center would meet the established uptime, efficiency, and “green” objectives.


By leveraging Transitional Data Services, TBC achieved the following:

  • Saved more than 25% on the critical infrastructure costs by establishing a more competitive bid process
  • Increased usable floor space capacity by 17% by optimizing the layout
  • Increased cooling capacity without increasing cost through efficiency improvements in the implementation of CRAC units, chiller loops and ductwork
  • Improved the operational performance and reduced the risk of fire at the site by implementing the new TDS designed fire detection & suppression systems

About TBC Corporation

TBC Corporation, a company of Sumitomo Corporation of America, is the nation’s largest vertically integrated marketer of tires for the automotive replacement market.  The company’s retail operations include company-operated tire and automotive service centers under the “Tire Kingdom”, “Merchant’s Tire & Auto Centers” and “National Tire & Battery” brands, and franchised stores under the “Big O Tires” brand.  TBC markets on a wholesale basis to regional tire chains and distributors serving independent tire dealers throughout the United States, Canada, and Mexico.

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